Resources
My Go-To Resources for a Purpose-Driven, Healthy Life
These tools have helped me thrive—personally, professionally, and spiritually. I’ve handpicked them to support women just like you.
A clear and simple roadmap to help you take confident action and launch your business.
Discover flexible business ideas designed to fit your lifestyle, strengths, and goals.
A practical prep kit with scripts and structure to help you lead calls with confidence and clarity.
Why These Above Resources Work—And Why I Recommend Them
Starting something new doesn’t have to be overwhelming.
These free resources were created to guide women 40+ who are building a business with clarity, confidence, and alignment.
Whether you’re still figuring out your idea or already having conversations with potential clients, each tool above is designed to give you focus and forward momentum.
Inside You Will Find:
These tools helped me start—and they can help you, too.
10 Steps to Launch a Purpose-Driven Business from Home
Wondering where to begin? This free step-by-step guide was designed to help women 40+ take focused action toward starting their own business.
Inside, you’ll find the exact steps I followed to go from uncertainty to clarity—plus prompts to help you map out your own next move.
It’s practical, encouraging, and made just for your season of life.
Business Tool #1
Start with clarity. This simple guide gives you a 10-step path to launch your business from home with confidence.
Business Tool #2
Turn conversations into clients using my discovery call flow and easy-to-use script templates.
Business Tool #3
Turn conversations into clients using my discovery call flow and easy-to-use script templates.
Business Tool #4
Get the behind-the-scenes systems I use to run my business efficiently—from tech tools to daily habits.
Areas I Can Support You In
Over the years, I’ve built systems, tools, and a personal approach that helps women 40+ launch and grow their businesses with clarity, confidence, and community.
These are the six areas I focus on to help you move forward faster—without the stress or guesswork.
Funnels
Simple, automated paths that guide visitors from interest to action—without overwhelm.
Email Growth
List-building strategies that help you connect, nurture, and convert your audience into loyal customers.
1-on-1 Support
Personalized guidance to help you overcome roadblocks and stay focused on your business goals.
Templates & Tools
Ready-to-use resources that save time and keep your business organized and professional.
Strategy & Systems
Streamlined workflows that help you run your business smoothly, even as you grow.
Lead Generation
Methods to attract quality leads who are genuinely interested in what you offer.
Launch Your Purpose-Driven Business from Home
Download Your Free Guide: Home-Based Business Essentials.
Are you a woman 40+ ready to turn your passions into profit—but unsure where to begin?
This free 6-page guide walks you through the exact steps to start a flexible, meaningful business from home—without tech overwhelm, guesswork, or needing to “figure it all out” first.
What's Inside:
Whether you’re starting fresh or starting over, this guide will help you move forward with purpose.
Ready to build a business that fits your life?
(Instant access. No fluff. Just real help.)
Ethel Washington
If you're an entrepreneur, business owner or customer, eager to elevate your wellness, I invite you to explore the information offered on this site.
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